ClickBank Adds Hoplink Encoding Feature
Yesterday ClickBank rolled out it’s new look and announced a new feature for hoplinks called HopLink Shield. ClickBank says it will add an extra layer of privacy & anonymity and keep affiliates promotional efforts & techniques hidden.
On the surface, that sounds great. But in reality, it has no real benefit. It was added, IMO, to give a false sense of security.
Not to mention the fact that anyone can decode it. If they would have added a pass-phrases linked to the seller and/or affiliate account to generate and decode the link, it might be a little useful.
However, as an affiliate marketer, you shouldn’t be using hoplinks in a manner that people can see. You should be using a 3rd party or in-house tracking system. Or at the very least a redirection script like Link Shrinker.
Garrie
