Belcher Button: Redux
Split tests show close rates increased by 35 to 320% over ANY other buy button I have ever used. Every element of the button has been tested individually in over 10,000 closed transactions.
Perry Belcher
http://www.belcherbutton.com
As you may already know, the Belcher Button is perphaps the most tested order button and has increased sales 35% to 320%. It was created and tested by Perry Belcher and then generously given to everyone who visits his website: http://www.belcherbutton.com
Perry doesn’t even require or ask for an email address. Which is rare today in the “IM” world.
The only problem with the button is that it’s distributed in a flat image format. Which means you have to edit the price in a graphics program. Which can cause issues with people, like me, who have trouble drawing a straight line with the line tool in PhotoShop.
So, I have made an HTML/image version that you can use. It allows you to easily change the price and still have the entire boxed-in area clickable. Yes, even the background.
Before we get to the download link, I highly suggest you visit Perry’s site and watch his video on the aspects of the Belcher Button and why it works.
The video and original Belcher Button is at: http://www.belcherbutton.com
Oh yeah…
In the download, you will also find versions that turn the red border on the button to green when you mouse over them, a version that allows you to change the button text in HTML and even a layered PSD version created by Jesus from Blue Square Web Design.
Download: Belcher Button: Redux
Take Care,
Garrie
Hi Garrie,
I really appreciate you providing the download; when you go to Perry’s site, you can only save the image, and the red dashed border is not saved as part of the image.
Perry’s video is quite informing. I have known about the different colors and how people react differently to each of them, but Orange is not one I have really considered. I now have a different outlook on that one.
Thanks again,
Jack Bradley
Hey Garrie….thanks for pointing me to Perry’s post on “The Belcher Button” …
I was looking for information on this new style button a couple of months ago and gave up.
Your Belcher Button: Redux package is awesome!
Thanks,
Scott
Thank you for the downloads and the link to the Belcher Button video. Its a great video.
Hi Garrie
I’m interested to use your modified button but I’m unsure how to using PayPal? There isn’t a PayPal link to add to the PHP file, is there?
Niall
@Niall Kennedy The easiest option is to use the PayPal button generator and use the code it creates for email links. You can then use this code where it says “your-order-link” since it’s a link.
Garrie
Thank you for this great information, I am going to use the Belcher Button right away!
Alright Garrie
Thanks for the brilliant button
I have got just two questions for you
1) If you take a look at this salespage both in IE and firefox.. You will noticed in IE for some reason that the Claim Your Copy Now! section is big, but in firefox its not.. How come?
2) At the moment the whole order button within the red box is clickable.. I would like to add another row with the red dashed box with some text info, but not make that section clickable…
Can you help please??
Hi Byron,
1.) It’s more than likely a CSS issue on your site. Mine don’t have that issue. Example: http://www.aismarketing.com/ClickBankAffiliateMessageSets/
Of course it could be that the version you used has issues. On the site above, I use version 4.
2.) It looks like you got that fixed. For others who would like to solve that, remove the first div.
Garrie,
Having trouble activating the php file within the page that I have the button in.
What steps do I have to take [after editing version 1-4.php] to get the .html page to recognize the php?
Thanks,
Brett
Brett,
You need to modify your htaccess file so HTML pages will parse PHP. I don’t know the code off hand but your host should or a simple Google search will. Try “html parse php” w/out the quotes.
Garrie
Is there a line of code that I need to put into the main page that references the php file?
I’ll try the line of code you suggested -
Thanks,
Brett
tried the “html parse php”.
result was error 500 message
does the php file get uploaded to where the image folder is located?
@Brett Schaefer The PHP file doesn’t get uploaded. You copy the contents of the file and then paste it where you want the button to show.
IF the page extention that you paste the code into is not PHP then you will need to make the page able to parse PHP. Ask your host how to do this or Google for it. If you Google, try “html parse php” without the quotes.
Garrie
thanks Garrie
I got the code to work. The problem was such a small one. I had forgotten that when you embed the php code in an html script that you need to retitle the page with a php extension. That solved all but one issue. When I key over the “add to cart” button you can see the address with the at the end of it.
Any ideas on how to hide that?
@Brett Schaefer Which address do you and where do you see it?
The paypal address that is used in the first line of the version1.php.
What happens is that the code around the add to cart button references the correctly. Problem is that when you key over the “add to cart” button or the “add to cart” text then you can see the following:
http://mywebaddress/ at the lower right hand corner of Firefox.
in essence you see the php reference code for the order address attached to the main url when keying over the add to cart button and add to cart text. Hope that helps.
@Brett Schaefer Do you mean the lower left? If yes, it’s suppose to be there. That’s how HTML works. The reason you don’t see it when you mouse over other parts is because it uses CSS.
ok. makes sense. I was just concerned about possible risk being able to see the reference code as an extension to the main page.
Can’t help it….I come from a risk management background so I’m always looking for the “proverbial trap door”.