Archive

Archive for the ‘Email Marketing’ Category

Four Steps to Quickly Profiting With PLR Products

July 10th, 2010

Quickly Profit from PLRIf you have PLR siting on your hard drive, especially ones that deals with web 2.0, IM/make money or traffic generation, then follow the four steps below and finally turn them into some money. :)

Step 1: Prepare the Report

You don’t necessarily have to modify the report but to get the most benefit from it, you should:

  • Insert your information such as your name & website address.
  • Place “side notes” throughout that advertise a related product.
  • Insert an “updates” link that goes to an opt-in form to build your list.
  • Link specific words or phrases to places that you get some benefit from.
  • In the closing, have it lead to another product.

If you don’t have an editor and/or PDF creator, you can get a free copy of Open Office to do the editing and PDF conversion.

Step 2: Prepare Emails

This step requires a mailing list provider or software. I personally use and recommend GetResponse for this.

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Garrie Wilson , , ,

GetResponse 6.0: The Good, The Bad, The Worse

July 7th, 2009

Today GetResponse launched it’s latest version boasting of 100+ new features such as:

  • A totally new interface
  • Video email marketing
  • Surveys
  • Split-tests
  • Email analytics

So I wanted to take some time and let you know what I think about the main ones so far.

Let’s get to it.

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Garrie Wilson ,

Requiring Buyers to Opt-In After Payment

April 8th, 2009

In the past, I required people to opt-in to my list before I allowed them to receive their purchased item and in all my years online, no ever complained. That I can remember.

I thought it was a good idea. After all, I wanted to build my list and having a list of actual buyers is worth more than a list of freebie seekers.

Then one day on the Warrior Forum, the topic came up (as it does many times) and Paul Myers of TalkBiz News convinced me that the practice wasn’t a good one. I don’t remember all the reasons Paul gave me, it was well over a year go, but below are some that I have seen others state recently.

  1. Requiring people to opt-in after paying, if not disclosed ahead of time, is changing the terms of the sale. Remember, the buyer agreed upon a price for the product and part of the price wasn’t being required to join an email list.
     
  2. Opt-In is an option. If you require it, you are removing the choice.
     
  3. PayPal & other 3rd party processors may terminate your account.
     
  4. 3rd party email services may terminate your account if they get just a few complaints.

Now the question is how do you email your paying clients if you don’t require the opt-in?

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Garrie Wilson , , , , , , , ,

Reduce Refunds & Increase Customer Loyalty

April 6th, 2009

Refunds are just a part of doing business but you could reduce them and increase your customer loyalty at the same time by offering related bonuses via an autoresponder beyond the guarantee period.

Basically, on the download page, you layout the bonuses and tell them when they will be delivered. You could say that it’s being delayed because you don’t want to overwhelm the person. Although, saying that would be a little shady.

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Garrie Wilson , ,