If you have PLR siting on your hard drive, especially ones that deals with web 2.0, IM/make money or traffic generation, then follow the four steps below and finally turn them into some money. 
Step 1: Prepare the Report
You don’t necessarily have to modify the report but to get the most benefit from it, you should:
- Insert your information such as your name & website address.
- Place “side notes” throughout that advertise a related product.
- Insert an “updates” link that goes to an opt-in form to build your list.
- Link specific words or phrases to places that you get some benefit from.
- In the closing, have it lead to another product.
If you don’t have an editor and/or PDF creator, you can get a free copy of Open Office to do the editing and PDF conversion.
Step 2: Prepare Emails
This step requires a mailing list provider or software. I personally use and recommend GetResponse for this.
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Garrie Wilson methods, PLR, private label rights, safe lists
In my post Flipping with Amazon, I told about buying Amazon Gold Box & Lighting deals and re-selling them on eBay for a tidy little profit.
Normally these deals are great but from time to time, they aren’t. At least they aren’t the lowest price Amazon has offered before or even the lowest price on the ‘net.
Needless to say, you should do a little research before you just buy it. So here is what I do before I purchase something from Amazon to flip on eBay & in general.
Determine if Amazons current price is a deal.
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Garrie Wilson Amazon, ebay, flipping, Strategies
A while ago, I wrote a blog post about flipping exclusive and limited merchandise from Hot Topic on eBay and today I want to tell you another method like it but using Amazon.
See, Amazon runs daily gold box & lightning deals for some pretty good items.
I know that these Amazon deals might not be new to you but I was buying on Amazon for years and never knew about them. I always just searched for what I wanted and never spent time clicking the little “today’s deals” link.
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Garrie Wilson Amazon, discount, ebay, flipping
You already know about buying and/or building websites to turn around and sell for a profit. (Known as site flipping.)
But what you may not know is that people are quietly making some nice money on eBay by flipping merchandise from non other than Hot Topic.
Yes, people are making money by buying items from the trendy, prep goth store Hot Topic.
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Garrie Wilson ebay, exclusive, flipping, hot topic, mindless self indulgence, msi
In the past, I required people to opt-in to my list before I allowed them to receive their purchased item and in all my years online, no ever complained. That I can remember.
I thought it was a good idea. After all, I wanted to build my list and having a list of actual buyers is worth more than a list of freebie seekers.
Then one day on the Warrior Forum, the topic came up (as it does many times) and Paul Myers of TalkBiz News convinced me that the practice wasn’t a good one. I don’t remember all the reasons Paul gave me, it was well over a year go, but below are some that I have seen others state recently.
- Requiring people to opt-in after paying, if not disclosed ahead of time, is changing the terms of the sale. Remember, the buyer agreed upon a price for the product and part of the price wasn’t being required to join an email list.
- Opt-In is an option. If you require it, you are removing the choice.
- PayPal & other 3rd party processors may terminate your account.
- 3rd party email services may terminate your account if they get just a few complaints.
Now the question is how do you email your paying clients if you don’t require the opt-in?
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Garrie Wilson buyers, ClickBank, get response, getresponse, opt-in, paul myers, required, squeeze, talkbiz
Refunds are just a part of doing business but you could reduce them and increase your customer loyalty at the same time by offering related bonuses via an autoresponder beyond the guarantee period.
Basically, on the download page, you layout the bonuses and tell them when they will be delivered. You could say that it’s being delayed because you don’t want to overwhelm the person. Although, saying that would be a little shady.
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Garrie Wilson bonuses, loyalty, refunds
I sell a lot of master rights products and for the most part, the included sales letters/mini-sites are pretty good. Some are better than others but most of them are laid out in a professional manner and represent the product well.
However, I have gotten some that are aweful. Either they have poor sales copy, a poor layout, cheap looking graphics or all three BUT the product is really good.
If the problem is all three or a major sales copy issue, I either trash the product or sell it as it is. However, if it’s a graphics or layout issue and a product that I can promote over and over, I redo it.
Example: Easy Ebook Creator
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Garrie Wilson Design, increase profits, Increase Sales, layout, sales copy