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Posts Tagged ‘ClickBank’

ClickBank Rolls Out Ugly Order Form

June 17th, 2009

ClickBank has rolled out a new order form today and boy is it ugly.

While they kept the layout the same, they changed the blue to a brown but left it on a blue background.

On their blog they said the new one outperformed the old in split testing. Which I am sure that it does over-all but it might not for your market. So keep an eye on your conversions

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Garrie Wilson , ,

ClickBank & Refunds

June 4th, 2009

When using ClickBank to process your payments, you have to expect more refund requests because they will honor any refund request within 60.

I know this. It doesn’t bother me like it does some people.

However, it does bother me when a person asks for support, the download again or replies to a receipt asking about a different order and ClickBank REFUNDS it.

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Garrie Wilson ,

ClickBank Ticket System

June 1st, 2009

Good news!

ClickBank has finally decided to leave the 80s and implement a customer support ticket system.

I honestly don’t know why ClickBank has been so against ticket systems and did everything strictly by email. Infact, in the past when I had to get an account approved, they denied me because I was using a support system instead of an email address on the download page.

Anyway, ClickBank says that it will require buyers to use the ticket system when they want a refund. Thus giving the vendor 24 hours to try and save the sale.

Let’s keep our fingers crossed and…

Welcome ClickBank to the 21st Century.

-Garrie

Garrie Wilson ,

ClickBank Adds Hoplink Encoding Feature

April 28th, 2009

Yesterday ClickBank rolled out it’s new look and announced a new feature for hoplinks called HopLink Shield. ClickBank says it will add an extra layer of privacy & anonymity and keep affiliates promotional efforts & techniques hidden.

On the surface, that sounds great. But in reality, it has no real benefit. It was added, IMO, to give a false sense of security.

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Garrie Wilson , , ,

Requiring Buyers to Opt-In After Payment

April 8th, 2009

In the past, I required people to opt-in to my list before I allowed them to receive their purchased item and in all my years online, no ever complained. That I can remember.

I thought it was a good idea. After all, I wanted to build my list and having a list of actual buyers is worth more than a list of freebie seekers.

Then one day on the Warrior Forum, the topic came up (as it does many times) and Paul Myers of TalkBiz News convinced me that the practice wasn’t a good one. I don’t remember all the reasons Paul gave me, it was well over a year go, but below are some that I have seen others state recently.

  1. Requiring people to opt-in after paying, if not disclosed ahead of time, is changing the terms of the sale. Remember, the buyer agreed upon a price for the product and part of the price wasn’t being required to join an email list.
     
  2. Opt-In is an option. If you require it, you are removing the choice.
     
  3. PayPal & other 3rd party processors may terminate your account.
     
  4. 3rd party email services may terminate your account if they get just a few complaints.

Now the question is how do you email your paying clients if you don’t require the opt-in?

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Garrie Wilson , , , , , , , ,